Strategies for Issuing Employees Equity

There are several important considerations to keep in mind when issuing employees equity:

  • Fairness: It is important to ensure that the equity being issued to employees is fair and equitable. This may involve establishing a clear set of guidelines for determining how much equity each employee should receive. When employees feel they have been treated fairly, they will be more loyal and operations will run smoother.
  • Communication: It is crucial to clearly communicate the details of the equity issuance to employees, including how the equity will be valued and how it can be exercised or sold.
  • Legal and tax implications: Issuing equity to employees can have significant legal and tax implications, both for the company and the employees. It is important to seek the advice of legal and financial professionals to ensure that the equity issuance is structured properly.
  • Retention and motivation: Issuing equity to employees can be a powerful tool for retaining top talent and motivating employees to work hard to grow the value of the company.
Overall, issuing equity to employees can be a good idea because it can help to align the interests of the employees with those of the company, and can help to foster a sense of ownership and commitment to the company's success.

The latest round of startup financial model template upgrades I did added more advanced cap tables that will enable employees to receive profit sharing and the potential for investment.

Types of Equity for Employees

There are several different types of equity that employees may receive:
  • Stock options: Stock options give employees the right to purchase a certain number of shares of company stock at a predetermined price (called the "exercise price") at some point in the future. Stock options can be either "incentive stock options" (ISOs), which receive favorable tax treatment, or "non-qualified stock options" (NSOs), which do not.
    • Pros:
      • Cost-effective: Stock options can be a cost-effective way to compensate employees, since the company does not have to pay anything upfront to grant the options.
      • Motivational: Stock options can be a powerful tool for motivating employees, as they allow employees to share in the upside potential of the company.
      • Retention: Stock options can help to retain top talent, as employees may be less likely to leave the company if they have the opportunity to benefit from the appreciation of the company's stock.
    • Cons:
      • Complexity: Stock options can be complex, both from a legal and accounting perspective, and may require the assistance of legal and financial professionals to properly structure and administer.
      • Risk: Stock options carry risk for employees, as the value of the options is tied to the performance of the company's stock. If the stock performs poorly, the options may be worth less or may expire worthless.
      • Tax implications: There can be significant tax implications for employees who receive and exercise stock options, and it is important for employees to understand these implications and seek the advice of a financial professional if necessary.
  • Restricted stock units (RSUs): RSUs are a type of equity award that gives employees the right to receive a certain number of shares of company stock at a future date, subject to certain vesting conditions.
    • Pros:
      • Simplicity: RSUs are generally simpler to administer than stock options, as there is no need to determine an exercise price or manage a complex option plan.
      • Certainty: With RSUs, employees know exactly how many shares they will receive upon vesting, which can provide a sense of certainty and clarity.
      • Retention: Like stock options, RSUs can be a useful tool for retaining top talent and encouraging employees to stay with the company.
    • Cons:
      • Cost: Unlike stock options, RSUs involve an upfront cost to the company, as the shares are generally issued to employees upon vesting.
      • Vesting risk: With RSUs, there is a risk that employees may leave the company before the units vest, in which case they will not receive the shares.
      • Tax implications: There can be significant tax implications for employees who receive RSUs, and it is important for employees to understand these implications and seek the advice of a financial professional if necessary.
  • Phantom stock: Phantom stock is a type of equity award that gives employees the right to receive a cash payment in the future based on the value of a certain number of shares of company stock.
    • Pros:
      • Cost-effective: Phantom stock is a cost-effective way to provide equity-like compensation to employees, as the company does not have to issue actual shares of stock.
      • Customization: Phantom stock plans can be customized to meet the specific needs and goals of the company, such as tying the phantom stock to certain performance milestones.
      • Motivational: Phantom stock can be a powerful tool for motivating employees, as it allows them to share in the appreciation of the company's stock without actually owning the stock.
    • Cons:
      • Complexity: Phantom stock plans can be complex, and may require the assistance of legal and financial professionals to properly structure and administer.
      • Lack of ownership: Phantom stock does not give employees actual ownership in the company, which can be seen as a drawback by some employees.
      • Risk: Phantom stock carries the same risk as actual stock, in that the value of the phantom stock is tied to the performance of the company's stock. If the stock performs poorly, the value of the phantom stock may decrease or may be worth nothing at all.
  • Employee stock ownership plan (ESOP): An ESOP is a retirement plan that invests in company stock, giving employees an ownership stake in the company.
    • Pros:
      • Ownership: An ESOP gives employees ownership in the company, which can foster a sense of ownership and commitment to the company's success.
      • Motivational: An ESOP can be a powerful tool for motivating employees, as it allows them to share in the appreciation of the company's stock and can help to align their interests with those of the company.
      • Tax benefits: ESOPs can provide tax benefits to both the company and the employees, such as the ability to deduct contributions to the plan and tax-deferred treatment of certain distributions.
    • Cons:
      • Cost: An ESOP can be expensive to set up and administer, as it requires the establishment of a trust and the purchase of company stock.
      • Risk: An ESOP carries the same risk as owning company stock, in that the value of the stock is tied to the performance of the company. If the company performs poorly, the value of the stock (and the ESOP) may decrease.
      • Complexity: ESOPs can be complex, and may require the assistance of legal and financial professionals to properly structure and administer.
  • Common stock: Common stock is the most basic type of equity and represents ownership in a company. Employees may receive common stock as part of their compensation package.
    • Pros
      • Alignment of interests: By giving employees an ownership stake in the company, you can help align their interests with those of the company's shareholders. This can lead to increased motivation and effort on the part of the employees.
      • Attracting and retaining talent: Offering common stock as part of an employee's compensation package can be a powerful tool for attracting and retaining top talent. It can also be a way to reward and retain employees who have made significant contributions to the company.
      • Employee engagement: Giving employees the opportunity to own a piece of the company can increase their sense of pride and engagement in their work.
      • Tax benefits: In some cases, issuing common stock to employees can result in tax benefits for both the company and the employee.
    • Cons
      • Dilution of existing shareholders' ownership: Issuing new shares of common stock will dilute the ownership stake of existing shareholders. This can be particularly problematic if the company is not performing well and the value of the stock is declining.
      • Cost: Issuing common stock to employees can be costly, as the company will need to pay legal and administrative fees to set up the plan and issue the stock.
      • Complexity: Setting up a plan to issue common stock to employees can be complex and time-consuming, as the company will need to determine the terms of the plan and the number of shares to be issued.
      • Risk: If the company's stock price declines significantly, employees may lose a significant portion of the value of their stock. This can lead to morale issues and may make it difficult to retain talented employees.

It is important to note that different types of equity may have different legal and tax implications, and it is important to understand the specific terms and conditions of each type of equity award before accepting it.

More About Employee Stock Options
  • ISO
    • ISO stands for "incentive stock options." It is a type of employee stock option plan that provides favorable tax treatment to the employee upon exercise of the options.
    • Here's how it works: When an employee exercises an ISO, they do not have to pay ordinary income tax on the difference between the exercise price (the price at which the options can be exercised) and the fair market value of the stock at the time of exercise. Instead, the difference between the exercise price and the fair market value is treated as a capital gain and is subject to capital gains tax rates, which are generally lower than ordinary income tax rates.
    • There are certain requirements that must be met in order for an employee stock option plan to qualify as an ISO:
      • The options must be granted under a plan that has been approved by the company's board of directors and shareholders.
      • The options must be granted only to employees of the company (or its subsidiaries).
      • The options must have an exercise price that is at least equal to the fair market value of the stock at the time the options are granted.
      • The options must vest (become exercisable) over a period of time, rather than all at once.
      • The options must be exercised within a certain time period after they vest, typically 10 years.
    • If these requirements are not met, the employee stock options will not be treated as ISOs and will instead be treated as nonqualified stock options (NQSOs). NQSOs do not receive the same favorable tax treatment as ISOs, as the employee will be required to pay ordinary income tax on the difference between the exercise price and the fair market value at the time of exercise.
  • NSO
    • NSO stands for "nonqualified stock options." It is a type of employee stock option plan that does not qualify for the favorable tax treatment provided to incentive stock options (ISOs).
    • Here's how it works: When an employee exercises an NSO, they must pay ordinary income tax on the difference between the exercise price (the price at which the options can be exercised) and the fair market value of the stock at the time of exercise. This is known as the "spread" and is treated as ordinary compensation income.
      • In addition to paying ordinary income tax on the spread, the employee may also be subject to employment taxes (e.g., Social Security and Medicare taxes) on the spread.
      • There are no special requirements that must be met in order for an employee stock option plan to be treated as an NSO. Any employee stock options that do not meet the requirements to be treated as ISOs will automatically be treated as NSOs.
      • The main disadvantage of NSOs compared to ISOs is the lack of favorable tax treatment. However, there are some advantages to NSOs as well. For example, there are no limits on the number of NSOs that can be granted to an employee, and there is no requirement that the exercise price be at least equal to the fair market value of the stock at the time the options are granted. This means that NSOs can potentially provide a larger payout to the employee than ISOs.
Article found in Startups.