Considerations When Making a Financial Projection for a Laundromat

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Creating a financial projection for a laundromat involves several key elements, and while some are universally relevant, others may depend on regional factors. Here are key things to consider:
  • Initial Investment and Startup Costs: The first thing you should consider is the capital needed to set up your laundromat. This will include costs like purchasing or leasing your business location, buying laundry equipment, setup costs, getting necessary licenses and permits, etc. Here are some detailed cost estimations:
    • Lease/Real Estate: This will vary greatly depending on the location and size of the property. For example, in a city, leasing a 1,500 square foot space might cost $3,000 to $5,000 per month
    • Renovation/Construction: Depending on the condition of the space, renovation could cost between $200,000 and $500,000, including installation of equipment, plumbing, electrical work, flooring, painting, etc.
    • Laundry Equipment: You'll need commercial-grade washers and dryers. The number of machines will depend on the size of your laundromat, but a small laundromat might start with around 15 washers and 15 dryers.
      • Commercial Washers: Commercial washing machines can range from $1,000 to $6,000 each. So, for 15 machines, you're looking at a cost between $15,000 and $90,000.
      • Commercial Dryers: Commercial dryers can range from $500 to $3,000 each. For 15 dryers, the cost would be between $7,500 and $45,000.
    • Ancillary Equipment:
      • Change Machines: You'll likely need at least one change machine, which can range from $1,000 to $2,500 each.
      • Laundry Carts: Depending on the size of your laundromat, you may need anywhere from 5 to 10 carts. Each cart can cost between $50 to $200.
      • Seating: Costs for seating will vary based on the style and quantity of chairs, benches, or sofas you choose.
      • Vending Machines: If you plan to sell laundry supplies or snacks, you'll need vending machines. These can cost between $1,000 and $3,000 each.
    • Initial Inventory: This includes laundry detergents, fabric softeners, dryer sheets, and other supplies if you plan to sell them. This cost might range from $500 to $1,000.
    • Permits and Licenses: Costs for business licenses, permits, and any regulatory compliance can vary, but you might budget $500 to $1,000.
    • Business Insurance: Depending on the coverage, business insurance might cost between $1,000 and $3,000 per year.
    • Marketing and Advertising: A budget for marketing and advertising to promote your new business could be between $2,000 and $5,000.
    • Working Capital: It's crucial to have enough money on hand to cover operating expenses for a few months while you're building your customer base. This might be around $10,000 to $20,000.
  • Operational Expenses: These include costs related to utilities (water, gas, electricity, sewer), supplies (detergent, cleaning supplies), equipment maintenance, employee wages (if any), insurance, property taxes, and rent (if leasing). Note, the more washers and dryers you have, the higher the utilities so that cost should be related to usage per machine over time.
  • Revenue Projections: Consider the number of machines, pricing per load, anticipated usage rates, ancillary services (like folding, dry cleaning, pick up and delivery), vending machine income, etc.
  • Market Analysis: Consider the size and demographics of your target market. Is there a demand for a laundromat in your chosen location? Consider factors like apartment density, income levels, and presence of college students or other groups likely to use a laundromat.
  • Competitor Analysis: Identify how many other laundromats are in the area, their pricing, services offered, and overall quality of service. This will help you determine your own pricing and services.
  • Marketing Costs: Budget for marketing and advertising to attract customers to your new business. This might include online advertising, print media, or local events.
  • Return on Investment: Once you've projected your costs and revenues, calculate your ROI to see how long it will take to recoup your initial investment and start making a profit.
Regional factors to consider:
  • Utilities Cost: The cost of utilities like water and electricity can vary significantly by region, and these are major operational expenses for a laundromat.
  • Labor Costs: If you plan to hire staff, wages can also vary depending on local labor laws and standards of living.
  • Market Saturation: Some regions may have more laundromats per capita than others, so competition could be stiffer in these areas.
  • Demand for Services: The need for laundromats can also vary by region. In urban areas with many apartments, demand might be high. However, in suburban areas where most people own homes with washers and dryers, demand might be lower.
  • Local Regulations and Taxation: Local laws and regulations can impact both the startup and operational costs of a laundromat. Some areas may have more stringent environmental regulations, for example, or higher business taxes.
  • Pricing Variance: Prices for laundry services can vary by region based on the average income levels, cost of living, and what the local market will bear.
  • Cultural Factors: In some regions, laundromats might also serve as community gathering spots, and offering features like free Wi-Fi, a comfortable seating area, or a coffee bar could attract more customers.
Remember, a good financial projection is based on realistic and well-researched assumptions. The more accurate and detailed your data, the more useful your financial projection will be for guiding your business decisions.